Build what you committed to.
Alex is an AI assistant for the people who build: contractors in buildings, civils, infrastructure and mining, and the architects and engineers who design for them. It reads the drawings, programme, bill and contract, insurances included. It answers your site team on WhatsApp or out loud in a live conversation. And it warns the moment the job drifts from what was agreed, or a notice or cover date is about to catch you out.
Built for site managers, project managers, QSs, engineers and architects, and the directors who answer for every job.
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Ironworker at dusk. Photograph by Jason Richard.
This week on site: Level 3 slab poured, Rebar delivery two days late, Variation 14 priced and agreed, Payment certificate 7 issued, Crane inspection due Friday, Façade shop drawings returned, Rain delay: two days claimed, Snag list closed on Block B.
(01) How it works
Load the job. Report from site. Keep to what was agreed.
Load the job
Add the drawings, the programme, the bill of quantities and the contract to a project. Alex reads every page and builds a model you can play the programme across.
See the modelReport and ask from site
Your foreman reports the day's work, your SHEQ officer reports safety and quality, and anyone asks a question, all on WhatsApp or by phone in a live voice conversation. Alex turns each day's reports into the job's running picture and answers from the project's own files and your standard operating procedures.
See it on siteKeep to what was agreed
Decide inside Alex. The decision, its owner and its reasoning go on the record, and Alex checks the job against it every night until handover.
See the record(02) The model
From the drawings to handover, week by week
Alex turns your drawings into a 3D model of the job and plays it forward through time. The programme gives every element its week, the bill of quantities gives it its cost. Scrub to any week to see what should be standing and what should have been spent, and Alex checks the days reported from site against it.
Week
12 / 42
On site
Frame
Planned spend to date
R10.5m
of R48.6m on the bill of quantities
- Earthworks
- Foundations
- Frame
- Envelope
- Services
- Finishes
Alex · on programme
The programme as planned, with the bill of quantities spent along it.
Ask Alex a question
Every wall, slab and column in it is its own element, drawn to scale from your drawings, programme and bill, and tied to its week in the programme and its lines in the bill. Point at the ground-floor slab and ask what it costs to go from 200 mm to 250 mm, and Alex answers from your bill: the extra concrete, the extra reinforcement, the rand difference, and the pour it moves.
For illustrative purposes only.
(03) On site
Report and ask from the site, not the site office
Nothing new to learn. A WhatsApp message, a voice note or a phone call is the day's report, and the answer comes back from the project's own files before the truck leaves the yard. Or talk to Alex, just like you would an experienced colleague.
AlexAlex's own numberToday
Alex has its own number
Your team messages or rings Alex's WhatsApp number, and it answers only the numbers you have listed. It never reads anyone's own WhatsApp, never starts a chat, and what you send it stays yours.
Voice notes, answered on WhatsApp
Send a voice note instead of typing. Alex transcribes it and replies in the chat from the project's drawings, programme and bill.
Talk to Alex, and Alex talks back
For a conversation rather than a message: open a call in the app and speak to Alex as you would to a colleague. It listens, answers out loud from the same files, and keeps a transcript of what was said.
Every day adds up to the job
The foreman's quantities, the SHEQ officer's safety and quality checks and the photos that go with them become the day's record. Alex builds those days into the whole project, so an inconsistency or a risk shows up immediately, not at the valuation.
Alex answers the person who messaged it, and never sends a message in your name.

“Icarus”, Empire State Building, 1930. Lewis W. Hine.
(04) Decisions and drift
Jobs are rarely lost to one bad decision. They are lost to a hundred small events on site that nobody is holding together.
The pour that moved, the delivery that didn't come, the instruction the engineer gave the foreman, the inspection that wasn't done, the notice that wasn't sent: each one is small, and together they erode your margin until the job makes a loss. Alex holds them all at once, from every report, decision, date and rand in one place, checks the job against them every day, and raises the one that's slipping the moment it slips, with its owner, so nothing is argued from memory at the final account.
The executive team you couldn't hire, in the room at once
Most contractors can't afford a CFO, a commercial director, a lawyer and a head of HR on the payroll. Those who can still can't get them round one table the moment a decision is needed. Alex gives you the whole executive committee, at once and on demand: before you decide, each seat weighs the decision from its side of the job, from the margin and the programme to the contract and the crews, and they reconcile to one recommendation with the reasoning on the record.
Steel is up 11%. Absorb it, or re-tender the frame?
Protects the margin.
Holds the programme.
Tests the supply.
Applies the contract.
Speaks for the crews.
and they reconcile
A straight answer: do this, and here's why.
You always decide. Alex records it with the reasoning, and holds the job to it from tonight.
(05) Pricing
Priced per project. Free for everyone on site.
Pick the plan that best fits your projects and your company. Pay for each live job by its contract value, add the company plan for the executive team, and put the model on the jobs you want to see. Nobody on site is a seat.
For example, a R15m house: one live project in the R10m to R20m band, the company plan for a contractor turning over R50m to R250m, and the model on that job.
ZAR · per month · ex VAT
Alex Project
For every live job: the site team reporting in, and the project managers and QSs who answer for the programme and the bill.
How many live projects, by contract value
Under R10m
R2,950 a month each
R10m to R20m
R4,950 a month each
R20m to R60m
R8,500 a month each
R60m to R200m
R14,500 a month each
Over R200m, or a programme of many sites: talk to us.
R4,950 a month for 1 live project
- Everyone on site reports, with no seat count: foremen, SHEQ and quality officers, by WhatsApp, voice note or phone
- Each day's report becomes the record of what was built, checked against the bill
- The days add up: what has been built and what it is worth, against the programme and the bill, at any point in time
- Draft payment claims from the validated site record
- Drift checks against what was committed; changes and instructions on the record from the moment they are said
- Answers grounded in the project's drawings, programme, bill and contract
- Reports, letters and minutes drafted from the project's files
- The whole project team in the office, with no seat count
Easy onboarding, project by project
Alex Company
For the directors who are ultimately accountable for every job, and the executive team they could not hire.
One plan for the company, by annual turnover
R7,500 a month
- Big decisions argued from six independent lenses, with a Director who recommends and you who decide
- Every project's built-against-planned picture, and every overdue commitment, across the company in one view
- The weekly huddle, and the trade press read for your tenders and prices
- Cash, sales and tenders alongside the projects
- Answers from your company's own files and your standard operating procedures
- What the executive team learns is kept and carried into every later conversation
- Connected inbox and cloud drives
- Dedicated onboarding and priority support
Easy onboarding, project by project
Alex Model
For the jobs you want to see: a 3D model built from the drawings, played forward through time.
Projects with the model
Of your 1 live project
The model is on every live project you have counted. To put it on another job, add that job under Alex Project first.
R4,950 a month on 1 of 1 project
- A 3D model of the job, built from your drawings, that carries every element's week and its cost
- Played forward through the programme: what should stand on site in any week, and what the bill says it is worth
- Drift seen on the model, not only in a table
- No BIM authoring and no site capture hardware required
Easy onboarding, project by project
A live project runs from site possession to practical completion. Everyone on site and in the project office is included; there is no seat count.
(06) Sign-in and your data
Your company's data is yours alone
Sign in with your work email and a password or one-time code, or with Google or Microsoft. Alex asks Google and Microsoft only for your name, email address, and profile picture, and uses them solely to create your account, sign you in, and show colleagues who recorded a decision. Nothing else is requested. Your company owns everything it records in Alex, and we never sell it. Read our Privacy Policy and Terms of Service.
Zero data retention by default
The AI models that power Alex run with zero data retention and data collection switched off. Calls, voice notes and document reading go through the processors our Privacy Policy names.
Personal means personal
A connected mailbox, a WhatsApp chat or a private note is its owner's alone, never shown to a colleague or an admin.
The next job you win. Run it inside Alex.
Every drawing, date and rand in one place. Site reports as easy as a WhatsApp message, the whole job in view across every function, and the reasoning behind each decision still there at the final account.
